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Mobile-Schmobile: 6 Sure-Fire Tips on How You Can Improve Your Mobile...

When I began my internet career, my first “legitimate” email address was a CompuServe number. Back then, if you told someone you were doing work on the web (or the WWW as it was ever-so-fondly called),...

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Duct Tape and Spit: Ideas To Improve Your Holiday Season Without Breaking the...

For the past month or so, I’ve been getting a lot of emails from folks who are worried about the upcoming Holiday season.  Most of them are on “lockdown” (meaning no new projects till after Christmas)...

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The Unholy Trinity Unites for the Can’t-Miss-Event of the Year!*

On February 19, 2015 Bill LaPierre, Kevin Hillstrom and yours truly will be hosting a seminar entitled “Who’s Looking Out For Your Interests?” in Concord, NH.**  This info-packed, day-long seminar...

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Questions & Answers from the VT/NH Direct Marketing Group Event

Last week, I spoke at a VT/NH Direct Marketing Group event along with Kevin Hillstrom of Mine That Data and Bill LaPierre of Datamann. At the end of the day, we took about an hour to answer questions...

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Bad Grown-Ups Say Hallelujah

“I’m too hot. Hot damn. Girls hit your hallelujah. Cause I’m going to funkngiveittoya.” The ladies’ gasps were audible. While he danced and sang like nobody was watching (ahhh, the delicious irony),...

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She’ll Have Tea. Hold the Water.

“I think I need to start drinking coffee.”  I told Barbara (formerly known as Cristina.) “Nah, just drink tea.”  She wrote back. It took every ounce of self-control I had to not remind her that the...

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Secure Your Own Oxygen Masks Before You Help Others & More BS Concepts

My right hand was turning a weird shade of eggplant-blue. My seatmate (let’s affectionately call her 3F)  was clawing so hard and so fast, it wouldn’t be too long before her pointy nails...

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Five Low–Cost Things You Should Be Doing Today: Email Edition

Check ALL Your From Addresses.  It amazes me how many companies still email from hideous email addresses.  Open Sky mails from Member Alert with subject lines like “look what we have found for you.”...

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Mobile Email: Everything You Need To Know & Then Some….

I got a lot of emails about last week’s post, Five Low-Cost Things You Should Be Doing Today To Improve Your Email Program.  Most of the questions and comments were about mobile emails and if/how they...

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Shoes Do Not Make the Man… Sneakers Do Not Make the Boy

“Can you take me to get new shoes instead of ice cream?”  The little voice called from the backseat.  “I REALLY need new shoes.” “Bud, you just got new shoes.  Your Mom took you on Tuesday.”  I...

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